With a Sleep Tracker
All my life…I was the one who applauded when everyone else won free stuff. Lately, though, I’m feeling lucky.
On October 3rd (my parents anniversary and the day after mine), I received this email:
First off, I want to say that I am a huge fan of your blog! I work for Tomorrow Sleep, a new sleep company that designs and manufactures a holistic sleep system for sleep-conscious consumers. We are really focused on teaching consumers how sleep changes your life and although our daily health relies on it, people are consistently not getting enough sleep. Also, having the right tools really makes all the difference in a good night’s sleep. I know sleep is very hard to come by today which is why I would love to speak to you more about how we could work together to spread this message.
More about Tomorrow Sleep: We sell a smart sleep system with our mattress being the MVP. The system includes pillows, sheets, comforter, drapes and then on the tech side a Sleeptracker that records your quality of sleep based on certain metrics. You can buy each of the products separately, but the idea is that a better night’s sleep isn’t just about the mattress but about an entire ecosystem. While we are our own separate entity, we’re backed by Serta Simmons Bedding and thus have over a century worth of research, development, and insights into sleep. So different than the other bed in a box companies, we’re selling a hybrid bed — a real bed — with the highest quality materials and we’re truly direct to consumer.
I have attached our brand deck for you to review. Look forward to hearing back from you.
Well, I get many requests to work together to “spread the message” every day. I tried a couple of times with MLM’s, and it just didn’t work out because it was a conflict of interest. I mostly keep to being a consumer with those types of businesses now. So – the email was archived without a response.
Two weeks later I received this:
Following up on my previous email. We would love to send you a mattress plus two accessories, worth around $1,500, in exchange for an honest review on your website along with one or two other blog posts throughout a month period and two – three posts on your Facebook and Instagram page over a four – six week period. The blog posts do not necessarily have to be about Tomorrow Sleep and can be about anything you want to speak to your audience about regarding sleep as long as we are mentioned in the post.
My husband and I had just talked about getting a new bed. It seemed like we just bought our bed a year or so ago…but it’s been a while. We sleep on a very firm mattress because between a broken neck in his 30’s, a pin in his shoulder from a football injury and abused legs from cross country, my husband is pretty miserable at times and a firm bed is what he needs. I was afraid of getting a bed that wasn’t as comfortable for me. He’s been feeling worse and worse lately, and we’d just decided it was time to make a change. Then along comes this offer for a free bed. How lucky can a girl be?
So, I agreed, and it was on its way. A box came while I was gone. It was about 2 1/2 ft x 2 1/2 ft by 4 ft. Gary told the UPS guy that there was no way it was a bed. It weighed 135 lbs. The UPS guy explained that the mattress needed to be placed on the frame or box springs and then open the package and “jump” out of the way because it would unfold on its own. It didn’t unfold so fast that you had to jump. The sides weren’t defined, they were soft. There was one little 2x2″ sheet of paper, and it had a QR code and a URL. That was it. I thought it was impressive that they saved paper like that. Nice and clean and everything I needed was on the internet at that URL. Then it told me exactly what to do to set up the sleep tracker.
I’ve waited a while to write this because I was pretty leary. It seemed important to report any bad with the good and especially important not to report anything good about the bed and find out there were problems after.
Founder, The Health Coach GroupCathy helps health coaches build and maintain successful businesses that improve the lives of others.
On the first night, I fell in love with the sheets. I buy 225 thread count because high thread count has always had a heavy sateen feel and it’s too hot. I have 1200 thread count sheets in the sheet cabinet and they’ve only been used once. I’m picky, I normally order them from Pine Cone Hill. I ordered an extra set of the Tomorrow Sheets right away. They are a high thread count, but woven in a way that they are crisp and cool all the time.
I messed up the first night and had the sleep tracker sensors reversed for my husband and I. I slept like a rock and he woke up a lot. He woke up without a sore neck for the first time in months. I thought he was just imagining it. In addition, his back has stopped hurting.
I don’t have anything to compare it to because I don’t hurt. I used to wake up at night hot and sweaty and those sheets have solved that, until our old sheets went back on, then I got hot again. We got the spare set of sheets in, put them back on and the problem was solved. I feel good and I’m sleeping well, maybe even too good, I’m probably sleeping an hour more a night. I don’t honestly know if its the bed or if I am doing a good job of eliminating stress during the day.
After a few weeks…
Gary still wakes up a lot. I don’t. Gary feels good. He says he wakes up refreshed. He’s almost like a new man. He is extremely happy and attributes the way he feels to the bed. He likes the sleep tracker. He’s suffered from lower back problems for several years. I don’t see where he’s made any of the suggested improvements from the tracker. If he were to start following the suggestions – like eliminating television an hour or so before bed, it would help. I feel like if he gave up news altogether he’d sleep better too…but that’s a whole other topic.
The sleep tracker isn’t always accurate, but surprisingly, with the sensor under the mattress, it sure gets a lot right. I can tell its correct when it separates out the light, heavy, and rem sleep. I know because I wake up from dreams and it’s marked as REM. I think that’s amazing. Sometimes it says I’m awake when I’m not. It also sometimes says I’m asleep when I’m not, but, that’s only happened twice when I had a migraine and wasn’t moving. It has a nice alarm, but I don’t need that. I wake up on my own and if I can sleep in, no one will fire me.
To be honest, I haven’t followed any of the advice on the sleep tracker either. It told me today to give up caffeine early in the day. I drink tea from morning to night, as long as I don’t have trouble falling asleep and staying asleep, I’m going to leave it. It keeps my iron levels lower.
The sleep tracker even tells you your heart rate and your breathing rate. Then it compares you to other people your age. I can see a difference when my stress level changes.
When the mattress came all rolled up in that little box, I told Gary not to get rid of our old mattress just in case. The corners have filled out, the bed is very comfortable and we’re both ready to dispose of the old mattress now.
The bed comes with accessories. I’m going to order the pillows and comforter. We have custom made blackout drapery with layers of lining and interlining, so I won’t order their blackout curtains, but if I didn’t have them, I would get them too, at least as a liner. They look nice and are grommeted.
I have a couple customers who I worked with in the past on sleep. Believe it or not, it wasn’t as a health coach but as an interior designer ( I was a designer for 34 years). I had a customer who’s daughter was missing school because she was sleepless since she started her period. The parents were being threatened with arrest because she’d missed so much school. They were at their wit’s end. I would love to give my son a Tommorrow bed and Sleep Tracker- but he’s in England. He has trouble falling asleep. He’s so smart, it’s hard for him to slow his thoughts to fall asleep (I’m not just saying that because I’m his mom :). He’s had trouble sleeping for a long time. I can see where this would be good for lots of people.
I agreed, as part of this arrangement to do another blog or two. So, the next blogs won’t be about our experience with the bed, but to give you some advice to change your environment and habits to improve your sleep. I’ll also be interviewing a sleep expert or two.