How to Increase Your Sales with Touchpoints
How to Increase Your Sales with Touchpoints
Podcast 52
It’s recommended that you reach out or “touch” your clients 6-14 times to ensure you’re establishing a solid connection. Cathy and Sandee explain why authentic and targeted touchpoints are crucial to growing your business.
In this episode, Cathy and Sandee discuss the following:
- Why it’s important to diversify your online presence
- Different types of touchpoints and how they support your business
- Suggestions for how to incorporate touchpoints in your business
Cathy and Sandee have experienced a lot of success using a variety of touchpoints. Below is a comprehensive list of some of the many options you might consider using with your own business. Listen to hear each type explained during the show:
- Using direct mail even once or twice a year
- Newspaper, radio, or television advertising
- SEO and programmatic ads
- Different kinds of public appearances you can leverage
- Printed materials such as business cards or brochures
- Proposals or quotes
- Thank you notes or follow up notes
- Email signature and tagline
- Blogs and podcasts
- Advertising in local or national magazines or publications
- Referrals and word of mouth
- Text messaging and messaging apps
- Website, office, or store
- Incoming and outgoing voicemail messages
- Events and networking opportunities
- Joint ventures and cross promotions
- Packaging and programs
- How you treat people
- Giving samples
- Person to Person communication
- Public relations
- Testimonials
- Your brand
Connect with Us:
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Mentioned In This Episode:
Healthie
Links to resources:
Strategy Session with Sandee
Link to Blog Post:
