You can teach people how to live a happier healthier life without an education degree.  Support, the knowledge to access scientifically sound information on nutrition and exercise and courses created yourself or for you by experts allow you to sell these programs online and earn nice passive income.  You could help people (lots of people) to get healthier online by sharing this education through programs.

 

How do you create a strong program that will allow you to do some online coaching?

 

First consider WHY health coaches would want to run online programs.

 

It is PASSIVE income.  The kind of income that is not reliant on the number of hours you work.

 

Over 56 Billion worth of online courses were purchased in 2014 – they expected that number to double in 2015.

 

In a dollars for hours business model, the best ever scenario for you would be 20 hours of coaching and 20 – 30 hours of administrative work each week.  If you are paid on 20 hours of your time at $75 per hour, that’s $78,000 annually – it really equates to about $33 per hour.  With that, you will have to keep your clients moving quickly and all your spots filled.

If you sold 120 detoxes at $99 ea, 400 spiritual cleanses at $25 each, 1 group of 200 Slim, Sexy and Smart at $169, 14 6 month programs at $1800, 200 (1 group) Healthy Habits (mid price) $797 – you’d be working 12 hours per week coaching and 6 hours per week on administrative work – that’s $240,200 per year – or $256.62 per hour.  Those are conservative numbers.

 

So, do you see my reasoning?  Why wouldn’t you want to have online programs?

 

You can create a program from scratch or you can alter one of ours to suit your needs.  Either way, you could have an online program up, running and earning money in two weeks.

 

 

1

You want a good delivery program. That is why we created DSD (Designed, Sealed and Delivered®)  .  It is simple and you can easily set up your own programs on it.  If not…we have all our programs preloaded for you and ready to be purchased and delivered – we do it for you.  Otherwise, you can load them up in a system like Amazon S3 or Vimeo and your website and release them on a timed auto responder.

2

Decide on your topic.  You want to be sure it is something that your ideal client is willing to spend their hard earned money on.  You can use one of ours,  or come up with one of your own.

3

Choose your format. This is my favorite part.  Are you going to use videos, ppts, pdfs, audio…or something else.  I like a combination because it gives every learning style support.  It also reinforces each other.  Make sure it is branded consistently to your business so when they see your program…they associate it with you.  It should represent you.  Don’t get too busy.  This is one of the most important things I work on ALL the time – keeping it clean and not junking up the look.

If you have our programs – we will do this for you (for an extra charge) or we show you how to do it yourself.

4

Okay, here is the time consuming part (doesn’t have to be)….start writing.  If you have the Inner Circle Membership, use our programs, alone and as they are, or combined to make your very own signature program…or bits and pieces and add some here and there……………OR just start fresh.  When I need to create a lot of content, I sign up for 750 words a day and make that my first step of the day.  I did A LOT of that starting out.  When it came time to make our programs…most of my content was already created.

5

This is THE most important part.  EDIT, EDIT, EDIT.  Our programs go through 3 editors just to be sure.  It doesn’t matter if you write it all new or just copy and paste…sometimes the smallest changes can make the biggest boo-boos.  If you can’t afford an editor…trade.  Find three mastermind partners or team members who will edit yours in return for you editing theirs.  Don’t edit your own.

 

THEN…when you have it ready to go – MARKET, MARKET, MARKET (another lesson).

 

Are you using online programs to create new revenue streams?  Tell us about your experience in the comments below.

Check out DSD.

Check out The Inner Circle.

Check out Physician-Health Coach 12 Week Weight Loss

Confused about what is right for you?  Set up a strategy session to figure out where you are, where you want to be…and how we can help you get there.

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5 Comments

  1. Lynne Wadsworth

    Thanks for the great information. I am getting ready to launch my own program and this is great input. Thanks.

    Reply
  2. Katheryn

    This post came in great timing as I know I want to create a program but hadn’t thought it through. When you broke down how much passive income I could be making, that makes me even more motivated to start making programs and feel calmer about the amount of clients I do or do not have. Thank you!

    Reply
  3. Dr. Karen

    I’m finishing a program on stress and the writing part is the hardest! Great timing. Will check out the programs you offer.

    Reply
  4. Joanna

    I am planning to move on to online programs by the end of the year so that gave me some inspiration, thanks Cathy!

    Reply
  5. Natalie

    This came at perfect timing as I am in the midst of developing my first online program. I would love to see what program development supporting tools you recommend (for creative, for html integration, for marketing, etc). Thank you for the insight!

    Reply

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